For a few months, I’ve debated how to make an official announcement about my next book.
That’s one of the challenges of being an indie author. There is no marketing department making widespread proclamations to a national audience. There are no agents or PR teams filling in boxes on a calendar that say PROJECT ANNOUNCEMENT, COVER REVEAL, or BOOK RELEASE.
It’s just me, a Facebook page, a woefully underutilized Twitter account, and a WordPress website.
So when I posted this on Facebook this morning —
— I figured the “Book 2” reference quietly eliminated any suspense in the minds of people wondering, “Will she write a sequel?”
(Never mind the fact I’ve said “yes” to people who have come right out and asked me, “Are you planning another Sarah & Katy book?”)
Since the not-so-secret secret was out, I followed the post up with a casual announcement:
The announcement only reaches 152 fans on my Facebook page. That’s not even a high enough number to merit the coveted blue checkmark on my author profile. (I tried to get one. Facebook said no. Alas.)
But there it was. The words were out there in black and white for the world to see.
The low reach still made the announcement seem unofficial, though. So here is the official announcement (made in a rather unofficial way, since it’s buried at the bottom of a blog post):
THERE WILL BE A SEQUEL TO
SARAH & KATY AND THE IMAGINATION BLANKETS!
Feel free to ring your bells and shrill your whistles.
Stay tuned to the blog and Facebook page (and maybe even the underutilized Twitter page) for future updates. More information will be forthcoming as the project evolves.